Expert opinion
Sergey Khachaturyan, senior training manager at Shiseido RUS “Almost everything you can imagine for skin care is available on the beauty market specifically created for men. However, the male gaze implies versatility in care products, which, of course, include shaving, cleansing, moisturizing and anti-aging - men also want to remain young and well-groomed.”
Expert opinion
Zakhar Grinov, makeup artist “Unfortunately, many men neglect the basic rules of facial skin care. But they are the ones who need to carefully monitor the condition of their skin. Why? Because the sebaceous glands in men are more active, which means that in the absence of regular cleansing, the pores become more clogged. Hence acne, acne, inflammation of the skin and a generally unkempt appearance. The appearance of rashes can be easily prevented if you regularly perform simple cosmetic rituals.”
Cleansing
Sergey Khachaturyan:
“For men, it is important that everything is as simple as possible. And here 2-in-1 products come to the rescue. For example, with a cleansing foam you can both cleanse the skin and use it as a shaving product (it has an elastic and fresh texture that foams well after interacting with water).”
Cleansing Foam Shiseido
2 590 ₽
Daily Balance Exfoliating Facial Cleanser V76
2 160 ₽
Cleansing gel For Men Oil-Control Clinique
2 660 ₽
Zakhar Grinov:
“The most important stage in care is cleansing. Therefore, wash your face using special products (foam, gel, mousse, hydrophilic oil) both in the morning and in the evening, as soon as you return from the street. Be sure to rinse your face with cool water after this and pat dry with a clean towel.
Ideally, in the evening, before washing your face, you should wipe your face with micellar water to remove all the dirt that has settled on the skin during the day.
Gone are the days when a man was considered attractive just because he had a beard. In the modern world, this beard should be at least well-groomed, and the skin around it should be clean.
In addition to daily cleansing, carry out deep cleansing of the skin (for this you will need peeling, peeling roller, gommage or scrub). If you have dry or sensitive skin, then exfoliate once every two weeks, and if you have oily or combination skin, then once every seven days. And pay attention to the cellulose content in such products: the less it is, the softer the product (this is what is suitable for sensitive skin).
Men's facial scrub Exfoliating Energy Scrub Tom Ford
3 900 ₽
Nettoyant Exfoliant Clarins Cleanser & Exfoliator for Men
2 300 ₽
Cleansing moisturizing facial wash foam with AHA complex and salicylic (BHA) acid Fact.
Products with acids will help cope with the problem of blackheads and acne. They reduce sebum production, and the pores remain clean much longer. But in the summer, when the sun is active, you need to hold off on products with acids.”
Conclusion
Why should everyone take care of themselves, not just actors and public people? A neat appearance is the outward manifestation of a promising and successful person. Nobody forces men to paint their lips, paint their eyes and rouge their cheeks. But it is still worth fighting skin imperfections and stopping age-related changes with regular care, which is gradually being recognized by an increasing number of men. Moreover, the beautiful half of humanity is not against such a trend, but only for it!
That's all, thanks for your attention! Beauty and happiness to all, your Nastya Vorobyova.
I like 11
Hydration
Sergey Khachaturyan:
“Any moisturizing and anti-aging product can be used for skin care and after shaving. Moisturizing skin care textures can be chosen according to your preferences: from light aquatic (lotion that does not contain alcohol) to classic cream. Therefore, using such tools is simple and convenient - there are no tricks.”
For an instant glowing skin effect, use a fabric or alginate mask. Apply it to cleansed, slightly steamed facial skin, and in 15 minutes you will look like after a two-week vacation at the seaside.
Intense moisturizer for men 041 Intense Moisturizer For Men SA.AL&CO
3 150 ₽
Le Labo Herbal Moisturizing Face Cream
2 880 ₽
Complex rejuvenating cream Total Revitalizer Cream Shiseido
6 700 ₽
Toning face cream “Power of the Wolf” Natura Siberica
420 ₽
Cream-gel for normal and combination skin Aquapower Biotherm
3 460 ₽
Moisturizing face cream Barberie Acqua di Parma
5 240 ₽
What salon facial cosmetic procedures are indicated after 40 years
Despite carefully following all recommendations at home, visiting a professional in the field of cosmetic care is also necessary. At the same time, you should not focus on emergency measures; the time for this has not yet come. There are quite enough supportive and preventive options that will help improve blood flow, relieve irritation and inflammation, strengthen the oval, eliminate sagging and even out the shade.
For this we recommend:
- lymphatic drainage massage;
- microcurrent therapy;
- peeling with fruit acids;
- mesotherapy.
The same procedures will help in deciding how to care for a man’s face after 40. Specialists take into account the specifics and change the intensity of the effect.
Special care
Zakhar Grinov:
“Due to constant shaving, irritation (red spots, flaking and dryness on the cheeks) can often be seen on a man’s face. To relieve redness, use creams and lotions with aloe vera, turmeric, green tea, olive leaf, and barley malt extracts. They not only have an anti-inflammatory and soothing effect, but also normalize the functioning of the sebaceous glands.
Life hack: if you have a mustache or beard, wash it with either a special product or hair shampoo. Then they will be soft, well-groomed and easy to style.
To get rid of swelling on your face in a matter of minutes, wash your face with cold water and do a light massage of the back of your head and face (this can be light tapping, stroking, pinching). Thanks to this, lymph accelerates, and excess fluid quickly leaves the body.
Men's skin begins to age later than women's. But even under this condition, by the age of 40, the skin loses turgor, becomes dehydrated, and becomes less elastic, so products with an anti-age effect should appear in a man’s cosmetic bag. They should contain hyaluronic acid, omega-3 and omega-6 fatty acids, vitamins, peptides, plant extracts (for example, ginseng), niacinamide, adenosine, coenzyme Q10, and so on.”
Surgical methods of facial rejuvenation
Men's faces age more slowly than women's faces. But with age (especially after 50), cosmetic procedures no longer give such a pronounced effect. In this case, you can resort to surgical methods of rejuvenating the male face. Among them the most popular:
- Blepharoplasty is an operation to tighten the upper eyelids and eliminate bags under the eyes. Upper, lower or circular (both types of plastic surgery) is performed. Indications: for severely drooping eyelids and pronounced bags under the eyes. The operation allows you to return an “open” and youthful look. The lower one is carried out without scars, the upper one can leave a barely noticeable scar in the crease of the eyelid, not noticeable to the naked eye.
- Forehead and eyebrow lift is an operation to eliminate deep wrinkles on the forehead, drooping eyelids, and severe drooping eyebrows. Plastic surgery smooths out wrinkles and raises eyebrows to their natural youthful appearance. Small incisions are made in the hairline, so the scars after surgery are not noticeable.
- Ligature lifting. Indications: when a man’s face needs to be lifted (facial contour) and when gentle alternative lifting techniques no longer provide the desired result. It is carried out by introducing special threads into the deep layers of the face, which tighten sagging areas of the face.
Comparison table of methods
Name | Main advantages | Rehabilitation |
Altera | Facial skin lifting Lifting the middle third of the face Forming a clear oval Lifting the skin of the neck and décolleté | The final result occurs only after 6 months |
Xeomiin injections | Smoothing wrinkles on the forehead and in the area between the eyebrows | The effect lasts up to 6 months |
Blepharoplasty | Skin tightening of the upper eyelids Elimination of bags under the eyes | After surgery there is swelling on the eyelids |
Forehead and eyebrow lift | Smoothes out deep wrinkles on the forehead, creates the effect of a high forehead, raising the eyebrow line. The effect lasts up to 10 years | At first you need to wear a special compression bandage |
Rejuvenating a man's face, just like a woman's, requires a lot of attention and time. However, with proper care and timely procedures, the youth of the face can be preserved for many years.
How to choose the right care products for yourself?
Sergey Khachaturyan:
“There are different approaches to choosing care products, based on personal preferences and feelings, needs, status and even lifestyle. For example, if a man loves to perform several tasks at the same time and wants to find a skin care product that is ideal for this rhythm of life, then he needs a cleansing foam and, possibly, a scrub for deep cleansing of the skin (use a couple of times a week) plus a complex moisturizing gel actions.
If a man looks great and takes care of his health: eats right, plays sports, then his arsenal should include a cleansing foam or gel, a comprehensive anti-aging cream and a product for the skin around the eyes.
And if the prestige factor is incredibly important to him and he chooses only the best (expensive cars and watches, as well as a well-paid job), then he will need a whole army of products: cleansing foam, skin-restoring cream, rejuvenating concentrate.
But if we talk about mandatory care products, discarding any criteria, then a man should have at least two of them: one for cleansing the skin, and the other for moisturizing.”
Why do men need cosmetics?
Men's skin is denser and more resistant to external irritants than women's. But it is also prone to redness, inflammation, and chapping. As a result, the face does not look its best. A careless attitude towards your own appearance, acne, pimples are repulsive, visually aging, and chapped lips do not make you want to kiss them. Therefore, taking care of your face is simply necessary.
Where to begin
For dry lips, it is enough to lubricate with a colorless balm or hygienic lipstick. Then you need to determine the type of epidermis (if a man cannot do this himself, cosmetologists will help):
- dry – rough, often peels off;
- oily – with enlarged pores, constantly covered with a greasy sheen;
- A normal person does not have these problems, they appear for a short time, periodically;
- combined – she has an oily sheen in the T-zone.
It is important to take into account the presence of dermatological problems - the tendency of the epidermis to rash, peeling, and irritation. Are there wrinkles, age spots, or old scars on your face? You need to start with basic care. If necessary or desired, you can use additional steps that will help cleanse the epidermis more thoroughly.
Advice from experienced cosmetologists
Experienced specialists offer men several procedures to maintain facial beauty. They should be done either in the morning or in the evening. The following is recommended:
- to remove dirt, wash thoroughly;
- home toning of the skin at the age of 18 to 20 years is performed with a tonic, for mature people - with a specially selected cream;
- do not use a dull razor - this inflames the skin and leaves small cuts on it;
- Any traditional method of cleaning the epidermis on the face must be agreed with a doctor or cosmetologist.
Note : Supporting the skin of a man’s face is important not only for maintaining health, but also for maintaining good relationships with the opposite sex. It is better to waste a little time on cosmetic procedures than to later deal with various unpleasant problems on the face (acne, pimples, blackheads, redness, rosacea, etc.).
How to supplement the basic complex
The general state of health is instantly reflected on the skin, and you should not forget about this at any age. That is why strengthening the immune system in general should come first. This is followed by a comprehensive cleansing of waste and toxins, which are often the culprits of the sallow color of the skin, focal inflammation and other problems traditionally considered cosmetic. To improve your well-being and appearance, it is enough to include several additional elements in your facial care procedures after 40.
Massage and self-massage
Their importance is difficult to overestimate. A positive result is visible after 2-3 sessions:
- the body's resistance to adverse external factors increases;
- blood circulation accelerates;
- metabolism will improve;
- stagnation of liquids is eliminated.
These can be manual or hardware sessions.
Proper nutrition
On the eve of large-scale hormonal changes, it is necessary to prepare for them in advance. One of the important aspects is a revision of the diet: increasing the consumption of vegetables, fruits, vegetable oils and eliminating or limiting the reduction of foods that are clearly harmful to the body. It is advisable to include in the menu plant components containing phytoestrogens, as well as substances that accelerate regeneration and stimulate the process of cleansing the body of toxins.
Healthy lifestyle
This concept includes not only the absence of bad habits, dosed physical activity and adherence to the drinking regime. Positive emotions are no less important. A smile will not add wrinkles, but it will increase your personal charm several times.